Why no one is reading your content

Why no one is reading your content

It’s only going to get worse – as more and more people keep creating more and more content, the likelihood that someone is actually going to read what you’ve written is getting slimmer and slimmer. Still, we see top marketers say things Gary...
How Behavioral Marketing Works

How Behavioral Marketing Works

We would all really like to think that we are not under the control of marketing. We’d like to think that we get to make our own decisions, and that people and companies aren’t learning about us in order to sway us one way or another. But luckily for companies, that’s...
StorySelling

StorySelling

I had the honor of interviewing someone this past week who has been called the greatest sales trainer of his generation, Eric Lofholm (you can listen to the interview at https://gregjameson.com/eric-loftholm/). Eric is a master sales trainer who has helped over 10,000...