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9 Ways to Grow Your Email List

9 Ways to Grow Your Email List

We’ve all been told that the money is in the list and that we need to use lead magnets to grow our list. The truth is that the money is in an engaged list. And, just putting out great content in the form of a lead magnet (free video, ebook, check list, pdf,...
How to Stop Your Emails From Going to Spam

How to Stop Your Emails From Going to Spam

Originally, SPAM was an acronym for Specially Processed American Meat. This canned meat remains a favorite in various parts of the world, including Hawaii. As unwanted email became prolific, the term has become slang name for unsolicited commercial email. As such,...
How to Improve Your Email Marketing Strategy?

How to Improve Your Email Marketing Strategy?

by Rabia Gul Khan Here’s the thing about email marketing: despite all of those predictions to the contrary, it just keeps ongoing. And why is that? For starters, some studies suggest that people prefer receiving emails from companies they know over ones with...