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How to Improve Your Email Marketing Strategy?

How to Improve Your Email Marketing Strategy?

by Rabia Gul Khan Here’s the thing about email marketing: despite all of those predictions to the contrary, it just keeps ongoing. And why is that? For starters, some studies suggest that people prefer receiving emails from companies they know over ones with...
Email Best Practices: Don’t Piss Me Off

Email Best Practices: Don’t Piss Me Off

by Debra Jason Today most every business has a website, writes blog posts, uses Facebook, Instagram, LinkedIn, etc. in an effort to increase their exposure and get more business. And, most savvy online marketers also have those wonderful opt-in boxes to capture leads...
What is GDPR and should I be concerned?

What is GDPR and should I be concerned?

GDPR stands for “The General Data Protection Regulation” a privacy law from the European Union that goes into effect May 25, 2018. Even though it’s a European Union law, all online entrepreneurs need to be paying attention because the GDPR will mean major changes for...

Send text messages to cell phones via email

    Using the following syntax, you can type an email on your computer and send it as a text message. Since over 70% over cell phone users now text, this may be a great way to get your customer’s attention rather than traditional email. Of course, only short...