If you have ever had a website, you know that they are never finished. Nor are they supposed to be. As your business changes and you get new products and services to sell, or you get new information and prices changes for current products and services, your website needs to reflect those changes. But these changes only represent a small piece of what is happening to a website on a daily basis. A website is a complex entity with lots of moving parts, not unlike an automobile.
Imagine you own a car. Obviously you must maintain the car: putting gas in the engine, changing the oil, checking the fluids, checking the tire pressure, rotating the tires, replacing brake pads when they become worn, changing the wiper blades, and servicing parts as they become worn. The good thing with a car is that you usually know what to expect. But what would happen if that car manufacturer decided to update a part, like the oil filter, and the new oil filter didn’t fit your old car? Now you would have to buy an adapter to get the new oil filter to fit the old car. Then, the gas companies decide that the fuel they’ve been selling you needs some new additives to make it more efficient or to meet current EPA guidelines for clean air, but the additives corrupt the seals and your car has to be modified to accommodate the new gas additives. And to top it all off, your car is being driven by thousands of different drivers, all with different driving habits, some of whom break things just because they don’t understand.
That’s pretty much what happens with a website. Hackers, security concerns, new laws and regulations, and advances in technology all put pressures on your website. Nothing is static. Your website is […]