Grow Your Business with a WordPress Website
Obtain a Mastering WordPress Certificate by successfully completing these 5 hands-on modules. In addition to learning the basics of WordPress, you will get insight into Search Engine Optimization (SEO), website management best practices, website security and much more.
You may view any of the videos in full screen by clicking the icon in the lower right of the video. Press “ESC” to exit full screen. Lessons marked with a ★ are for quick access to business owners who may not need to know things like how to install and maintain software, but simply want to manage the content on their website.
Website Fundamentals for WordPress
This is the first class in the series for a certificate in Mastering WordPress. Get an overview of what WordPress is and how it can serve as a platform for you to create your website. Learn the history of WordPress and how it has evolved over time to become a complete Content Management System or CMS. Get insight into the basics of how WordPress works as well as the difference between WordPress.com and WordPress.org. We will end by logging in and taking a look at the WordPress Dashboard.
WordPress is a Content Management System (CMS) associated most often with blogs but is gaining reputation for designing dynamic websites. In this section we will dive in to content management and learn to build Posts and Pages so you will be proficient in developing the content for your site. You will receive a wealth of Search Engine Optimization (SEO) tips and site structure techniques to ensure you get traffic to your site after launch. With this knowledge in hand you will be well on your way to creating your website.
Building on what you learned in WordPress I, we will continue with content management by covering the capabilities of the WordPress Media Library and Blog Commenting sections. You will learn strategies on finding and vetting themes as well as how to install and preview them with your own content. In addition, you will learn how to create your site’s navigation menus and how to use widgets to add additional content or meta data to your site. We will conclude this section by covering the details of user management and go step-by-step through each of the WordPress settings to optimize your website.
A continuation of WordPress ll, we will focus on plugins and extending the functionality of your website. You will learn how to find and vet plugins before installing them. We will install several commonly used WordPress plugins and learn how to configure them and use them to enhance your site. We will finish the series with an overview of HTML and CSS you can use to really take control of your website and make customizations above and beyond the limitations of many available themes.
Replays of Live Classes