How to Optimize Your eCommerce Business for Maximum Efficiency and Profitability
Guest post by Caroline White Building and growing an online store is a challenging yet rewarding process. Success depends on your ability to understand your audience and speak to them, but it also requires you to think strategically about your business. This means...
How Much Does Facebook Know About You?
Guest post by Maria Pike It’s been all over the news and online forums – Facebook (and not only them) collects all kinds of information about you. Usually, without you knowing. They then go on to use that data in ways that are not always in line with our expectations...
🌲🌲🌲 Just another tree in the forest
Think of your website as a tree in the forest. There are millions of trees on this planet, probably billions. Your job is to find one particular tree that has certain characteristics and then to pick the fruit or seeds from that tree. That is essentially what it is...
2020 Vision
Steve Jobs once shared the 1 thing that separates successful people from everyone else. Jobs said: You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future....
Merry Christmas!
This week is just a quick message to say MERRY CHRISTMAS! (Yes, I know that may be politically incorrect, but its my way of celebrating the season and I’m happy to share it with you). Back on Thanksgiving, I offered you a gift as we get ready for 2020. If you...
✔️Please Unsubscribe – Here’s Why!
Why am I asking you to unsubscribe? In truth, if you are reading this post, I’d really rather keep you on my list. The fact that you are reading it means you are engaged and opened my email. but here’s the thing: email “subscribers” who do not...
Why be a Podcast Guest?
Here are some very compelling reasons why podcast guesting needs to be a regular marketing strategy for your business. Last week I posted about borrowing trust. Podcasting is a great way to borrow trust. In fact, it is one of the primary reasons why I have a podcast....
Borrow Trust: How to Piggyback on Others
The most common ways to drive quality traffic to your website and grow your email list include paid ads and content marketing. The first is expensive, the latter is time-consuming. This makes it challenging to grow your email list and build your credibility as the... 
Guest Posting
