When “Amazon’s Dirty Little Secrets” became a #1 best-seller, many people thought the book was either an exposé on Amazon or that it taught you how to sell on Amazon. It was neither – rather it showed you how Amazon had established itself as the most successful ecommerce company on the planet and suggested ways that you could apply these same techniques to your business. It posed the question, “What Would Jeff Do?” and challenged the reader to do the same.
This book is the natural companion. “What Would Jeff Do?” is not just a theoretical question, but a series of inspirational quotes taken from interviews, speeches, and articles by and about Jeff Bezos, the genius behind Amazon’s success. After reading this book, you will know exactly what it takes to get others to market and sell for you.