Who is your ideal buyer persona?Fill out this form by expanding each section to get an idea of who your ideal customer avatar is, and we’ll email you the results.Ideal Customer Avatar Filled out by: * On behalf of (Company) * For what product or service? (ie, what are you selling?) * Phone * Email * Background Persona Name Photo Drop a file here or click to upload Choose File Maximum upload size: 268.44MB Age Where does this person live? Income Level Gender Male Female Either Family Single Recently Married Married with Kids Married with Grandchildren Married, other Divorced Widowed Bio / Description Education High School 2 year College 4 Year College Graduate School Post Graduate Other Frustrations / Pain Points Goals & Aspirations Goal #1 Goal #2 Goal #3 Needs and Desires Motivations Achievement 50 Fear 50 Growth 50 Power 50 Money 50 Social 50 Security 50Personality Introvert (1) - Extrovert (10) 1 2 3 4 5 6 7 8 9 10 Analytical (1) - Creative (10) 1 2 3 4 5 6 7 8 9 10 Conservative (1) - Liberal (10) 1 2 3 4 5 6 7 8 9 10 Passive (1) - Active (10) 1 2 3 4 5 6 7 8 9 10 Daily Routine Favorite Brands Brand 1: Brand 2: Brand 3: Brand 4: Brand 5: Preferred Channels Online & Social Media 50 Tradional Ads 50 Referral 50 Guerrilla Efforts & PR 50 Podcasts 50 Key Influencers: Key words and phrases Interests Favorite Quote Favorite Book Favorite Movie or TV Show Favorite Music Hobbies and Activities Work / Profession Job Title Company name Company size (employees / revenue) What publications or blogs do you read? What associations and social networks do you participate in? How do you prefer to interact with vendors (e.g. email, phone, in person)? What knowledge and which tools do you use in your job? Describe a recent purchase. Why did you consider a purchase, what was the evaluation process, and how did you decide to purchase that product or service? Buying Habits What motivates you to buy a product? What concerns do you have when making a purchase? Cash (1) - Credit Card (10) 1 2 3 4 5 6 7 8 9 10 Offline - Online 50 Price - Quality 50 What are your favorite stores to shop at? What are your favorite websites? SubmitCopyright 2019 WebStores Ltd. All Rights Reserved.
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