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Are you using Testimonials?

You may have noticed that there are a number of customer testimonials scattered throughout this website – the reason is they work! Here is a letter I received last week that I’d like to share with you: The Space Store has utilized the services of Greg...

Word of Mouth is Better than SEO

A recent poll conducted by Opinion Research Corporation confirms what I have been saying all along – consumers are more likely to act based upon brand mentions in an article than they are from sponsored search engine links. In fact, 51% of internet users surveyed...